Who I Am

Creative Director. Designer. Storyteller. Explorer.


I’m Ben — the creative force behind BFD Creative Co., where visual storytelling meets the soul of the outdoors.

I started as a graphic designer. But somewhere between trailheads and timelines, I evolved into a creative director who builds brands, shoots films, and crafts stories that move people. My work lives where grit meets grace — where the real, raw beauty of the outdoors collides with the emotion of human storytelling.

What I Do

I create branded documentaries, cinematic campaigns, and self-funded films that spotlight the people, places, and passions driving the outdoor lifestyle — from cyclists and skiers to makers, artists, and athletes living real, inspired lives.

Whether it’s a short doc for a brand that believes in purpose-driven content, or an independent film backed by my own hustle and vision — my work tells human stories with a wild heart.

How I Think

To me, creativity isn’t just pixels and polish — it’s about connection.
It’s the rush of a singletrack ride, the quiet before a summit sunrise, the craft of someone who lives their art as much as their sport. That’s what I aim to capture. Every frame. Every word. Every brand I touch.

I blend strategy and soul, design and direction, cinema and community. From immersive digital experiences to in-the-dirt, boots-on-the-ground doc shoots — I bring ideas to life in ways that feel real, honest, and unforgettable.

Why It Matters

Because stories matter. Because the outdoors isn’t just a backdrop — it’s a character.
Because brands that dare to go deeper deserve storytelling that actually means something.

So maybe I’m not a “Big F**king Deal” in the cosmic sense. But when it comes to creative that inspires people to get outside, chase their passions, and live with intention?

Yeah. I’m all in.